How Two Law Firms Reached Page One in 48 Hours
A consumer bankruptcy firm in Dallas Fort Worth reached position 1 on a dozen money keywords within 48 hours, with every money term among its 46 tracked keywords on page one. A personal injury firm in Georgia went from position 22 to 1 on "best accident lawyer in georgia" in a single day after one round in SignalRush's ranking system.
Consumer bankruptcy firm, Dallas Fort Worth
Starting point: a firm ranking on page one and two for its main bankruptcy keywords in Dallas and Fort Worth.
What we did: put its bankruptcy practice pages into our ranking system.
Results within 48 hours:
| Keyword | Before | After |
|---|---|---|
| texas bankruptcy lawyer | 1 | |
| bankruptcy lawyer texas | 1 | |
| chapter seven lawyer | 1 | |
| chapter 7 bankruptcy attorney dallas | 3 | 1 |
| bankruptcy attorney dallas | 12 | 3 |
| bankruptcy fort worth | 7 | 2 |
| fort worth foreclosure lawyers | 3 |
Every money term among its 46 tracked keywords landed on page one. One keyword alone carries over $1,100 a month in traffic value at a $25 cost per click.
Personal injury firm, Georgia
Starting point: a firm in Macon with its accident pages ranking off page one for most money keywords.
What we did: one round in our ranking system on October 17, then nothing else.
Results: - "best accident lawyer in georgia" went from 22 to 1 in a single day - Five days later, "18 wheeler accident attorney near me", "car accident lawyer macon" and "macon auto injury lawyer" were all on page one - "accident lawyer macon ga", at 1,900 searches a month, reached page one
Personal injury is one of the most expensive categories in paid search, with firms paying hundreds of dollars per click.
What else have law firms seen?
- A Coral Springs, Florida injury firm: "coral springs car accident attorney" from 10 to 2, "personal injury lawyer coral springs" from 10 to 3
- A property claims firm: "property fire damage claim" from outside the top 100 to 2
What does this mean for other firms?
Most clicks for "[practice area] lawyer [city]" go to the top few organic results and the map pack. Pages already ranking 4 to 20 are the ones that move fastest. Law firm SEO guide →
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